Google is expanding its integration to make it convenient for e-commerce companies to use Google shopping in preparation for the upcoming holiday season. Google recently announced direct integration with Shopify, and now they are expanding to WooCommerce, GoDaddy, and Square. This means that brands selling in the online retail space can integrate with Google Shopping …
Google Sees The Future In Shopping and Shifts Accordingly Read More »
10 Types of Marketing Video to Consider Creating For Your Business With the popularity of video constantly increasing, many businesses have begun using video marketing to promote their brands on social media platforms such as Facebook, Instagram, and YouTube. In 2022, it is estimated that 82% of global traffic will be from video. …
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Call To Action A call to action brings people into the purchase funnel, it directs them on what to do next. People don’t want to have to think about what you want them to do, we need to tell them instead. Calls to action need to be chosen based on your goals. Using the correct …
PPC, or pay-per-click, can be used to develop a powerful digital marketing strategy that ties your Google ads to search keywords. As users search these keywords, your company’s ads appear on relevant Search Engine Results Pages (SERPs). One of the most appealing features of PPC: you reach people at the exact moment of their search …
Being recognized as a Google Partner or Google Ads-certified agency means that digital marketing professionals can access training, advice, and advanced account or analytics support directly from Google. When a company joins the program, its employees complete a certification process in at least two different areas of specialization: Google Ads Fundamentals Search Advertising Display Advertising …
How a Google Ads Agency Can Amplify Your Success Read More »
The world we do business in today is anything but business as usual. With more people working remotely than ever before they are spending more time on their computers with an ‘ever-connected’ state of business. It used to be 9 am – 5 pm, turn off your computer and commute home, looking forward to disconnecting, …
Is your company gradually losing faith in email as a useful and effective marketing tool? Is the Finance Department asking questions about whether the time and energy to design an email campaign are worth the investment? According to recent studies, email still holds the marketing castle, whether targeting PC or mobile users: 85 percent of …
Knowing how and when to spend your digital marketing budget are never easy decisions. There are so many platforms and options available that even sorting through the list of possibilities can feel daunting, especially when so much is riding on the choice you make. And with the holiday season turned topsy-turvy by the pandemic, record-setting …
Internet marketing services are no longer considered a luxury for well-established, multinational companies, and brands. Providing a wide range of options and packages designed for businesses of any size or scope, internet marketing services allow you to reach new customers anywhere and anytime. Internet marketing is an always-available alternative to traditional radio, newspaper, and print …
How Can Internet Marketing Services Help Your Company? Read More »
Many AdWords agencies claim they are #1, but how do you know which fits you the best? Check out these 10 questions that can help you make a smarter decision.
